Privacy Policy

At Sigmize, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information from our users, including website owners and visitors to websites using our services.

1. Who We Are

Sigmize is an A/B testing and optimization platform operated by Brainstorm Force US LLC.
Address: 2093 Philadelphia Pike #3090, Claymont, Delaware, 19703
Support Email: [email protected]

We provide tools to run experiments like split URL testing, element testing, heatmaps, and session recordings on websites integrated with our platform.

2. Your Acknowledgment of This Policy

By using Sigmize, you acknowledge and agree to this Privacy Policy. You are not legally required to provide personal data, but some features may not be available without it. You can withdraw consent at any time, which may affect your access to certain features.

3. Types of Data We Collect

a. Website Owners (Customers)
  • Name, email, and billing information.
  • Website domain and plugin data to run experiments.
  • Payment and subscription data (processed via Stripe and PayPal).
b. Visitors (End Users of Websites using Sigmize)
  • IP address, country, device type, browser, operating system.
  • Session recordings, heatmaps, clicks, page views, and mouse movements.
  • Cookies and Session Storage:
    • Used for A/B test assignments, variations, and session tracking.
    • Cookies for split testing are functional and automatically consented.
    • Session Storage stores temporary session data.
  • We also use PostHog to collect aggregated analytics data, such as user interactions, feature usage, and navigation flows, to help us improve our platform performance and user experience.

No personally identifiable information like names or email addresses is collected from visitors.

4. Purposes of Data Collection and Processing

We collect and process data to:

  1. Provide, maintain, and improve Sigmize platform and services.
  2. Run experiments (A/B tests, heatmaps, session recordings).
  3. Track and analyze platform usage and visitor behavior.
  4. Communicate account updates, support messages, and promotional material.
  5. Process payments, subscriptions, and refunds.
  6. Prevent abuse and ensure platform stability.
  7. Comply with legal obligations.
  8. Analyze product usage and improve functionality through aggregated analytics collected via PostHog.

5. Service Providers

PurposeService Provider
Payment ProcessingStripe, PayPal
Hosting and StorageHetzner, Cloudflare
AnalyticsGoogle Analytics, Google Tag Manager, PostHog
Monitoring & Error TrackingSentry, Laravel Nightwatch
Email DeliveryAWS SES
Internal CommunicationSlack

6. Free Trial Users

For free trial accounts:

  • Name, email, and website URL are collected to provide access.
  • Data is retained for 30–60 days to allow users to return.
  • After trial ends, users can upgrade, delete their account, or request data removal.

7. Data Retention

  • Account-related data: retained while the account is active.
  • Visitor-level data: retained for 90 days.
  • Free trial data: retained for 30–60 days.
  • Users may request deletion at any time via [email protected].

8. A/B Testing, Session Recording & Heatmaps

  • Split Testing: Cookies used for A/B testing are essential and automatically consented.
  • Session Recording & Heatmaps: Website owners must obtain visitor consent before enabling these features.

9. Data Security

We use industry-standard security measures: HTTPS, encryption, and access controls.
While we strive to protect data, no system is completely secure.

10. Your Rights

You have the right to:

  • Access, correct, or delete your personal data.
  • Withdraw consent at any time (does not affect prior lawful processing).
  • Opt out of marketing emails.

Contact [email protected] to exercise these rights.

11. Data Sharing

  • Data is shared with service providers only as necessary to provide services.
  • Payment data is shared with Stripe and PayPal.
  • Data may be shared to comply with legal obligations or prevent abuse.
  • Visitor-level data is aggregated and anonymized; we do not sell or share it.

12. Cookies & Session Storage

  • Track A/B test assignments, variations, and sessions.
  • Session Storage tracks temporary session data.
  • Website owners must obtain consent for session recording and heatmap tracking.

13. Minors / Children

  • Sigmize is intended for users over 18, or over 16 with parental consent.
  • We do not knowingly collect data from children under 16.
  • Contact [email protected] if you suspect child data has been collected.

14. Account Abuse

We may terminate accounts, deny service, or refuse refunds in cases of abuse, fraud, or Terms of Service violations.

15. Location of Your Data

Data may be stored and processed on servers in the United States or other countries where our service providers operate.
We ensure that data transfers comply with applicable data protection regulations.

16. Data Breach Notification

In the event of a data breach, affected users and authorities will be notified as required by law. Reasonable measures are taken to mitigate risk.

17. EU–US Data Privacy Framework

We comply with the EU–US Data Privacy Framework (EU–US DPF), the Swiss–US DPF, and the UK Extension.
Data from EU, UK, or Swiss users may be transferred and processed in the US under these frameworks.
Questions or complaints: [email protected]

18. Updates to This Privacy Policy

We may update this Privacy Policy to reflect new practices or legal requirements. Updates will be posted here with a revised effective date.

19. Contact Us

Support Email: [email protected]
Website: https://sigmize.com
Parent Organization: Brainstorm Force US LLC, 2093 Philadelphia Pike #3090, Claymont, Delaware, 19703